What Is Freshlime?
Freshlime offers a fresh approach to marketing that focuses on digital strategies and real results. We are passionate about helping businesses shake things up in order to increase sales while decreasing overall marketing costs.
At the seed of our approach is our understanding of the fundamental change in the relationship between businesses and their customers. Long gone are the days where marketers can blast sales messages at their customers in hopes of creating a sale. Reaching customers is now about connecting with them on a real, authentic level. It’s about your business having a voice and being in front of the customer at precisely the right moment. The customer-company relationship now resembles the type of social interaction that you would share with a friend over a drink – with fresh lime – at happy hour.
At Freshlime we invite you to free your business from the binds of traditional marketing and embrace all the benefits the web has to offer.
About the Founder
Jillian Koeneman recognized the power social media held for marketers long before it was popular. After implementing social media strategies on both the client and agency side, she founded Freshlime in order to lead businesses to increased sales and greater brand awareness through social media marketing and other online vehicles.
Koeneman holds leadership positions in several community organizations. She is a Board Member of the Women Business Owners of Michiana and volunteers on the Marketing Committee for the Humane Society of Elkhart County.
Koeneman also heads up all marketing for her husband’s new business, Anytime Fitness in Goshen.
Koeneman earned a degree in advertising and public relations from Michigan State University in 2004 and was a member of two National Championship Water Polo Teams. When not at her computer, she enjoys spending time boating with her husband and two dogs.